At the moment it seems a bit as if there is a trend in the air among the big spirits companies and the well-known distilleries to go back to the roots or to appear more traditional and authentic.
Some are renaming their brands and series, and others are also trying to focus on more quality and more refined enjoyment in the process.
Just take the Bacardi Carta Negra rum once.
This is, so to speak, the new edition and redefinition of the Bacardi Black. They decided against the English term and in favor of the Spanish term Carta Negra, which seems somehow more realistic.
Taste: vanilla, prunes and tropical fruits, ripe bananas, caramelized pineapple
Finish: Smoky finish with liquorice and molasses
